Video Market Country Profile: UK Catch-Up TV Supercharges The Market
Get full access to this report and assets
If you are interested this report, or related reports such as Mobile Market Country Profile: Sweden Sophisticated Swedes Set The Pace and Video Market Country Profile: US The Global Online Video Powerhouse get in touch today to enquire about a report bundle.
Online TV viewing in the UK is now a mainstream consumer activity. This has been facilitated by near universal levels of internet connectivity and smartphone adoption and driven by the unique role played by national broadcaster the BBC. However while the UK is in the vanguard of video viewing, the dominant position of BBC’s iPlayer ad-free OTT (Over The Top) programming complicates the environment for SVOD (Subscription Video On Demand) services.
Companies mentioned in this report: Netflix, Sky, Amazon, YouTube, Apple, Channel All Sky Now, Amazon Prime, Androd, Google, Apple TV