Paid content used to be one of the web’s backwaters. Change, however, is afoot, thanks to innovations such as app stores, tablets and media streamers. Music, video, games and books all compete for attention and wallet share on consumers’ connected devices. Now, with an ever-growing number of consumers willing to pay for downloads and subscriptions, the paid content marketplace is finally achieving meaningful scale.
Companies mentioned in this report: Spotify, Amazon, Apple, Netflix, Google, Deezer, Rhapsody, Hulu, Hachette, Scribd, Oyster, Facebook, Roku, Pandora
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