Reports
Browse all of our reports, featuring our analysts' expert insights and analysis of audience segmentation, emerging trends and technologies, value chains, market shares, predictions and more – backed by our proprietary survey data and bespoke models & forecasts. Become a subscriber to get new ones every month, or just pick one to get started.
Just BeReal Why simple can be better for social (and beyond)
Attention economy Reasons, not ways, to spend attention
Digital advertising reception of gamers, Q4 2022
Global Radio illustrates the opportunities for radio’s digital transition
Podcasts and radio How radio can play by its own rules
TV monetisation The third way
Music’s Instagram moment The social music creation revolution
Year of change Themes that will shape entertainment in 2023
How OpenAI fits into the growing need for scarcity in digital entertainment
Tipping point How in-game spending will eat the games world
DAZN Watch Party
Watch parties Rebooting the watercooler moment
Reintroducing scarcity How entertainment can find value amid the growing digital clutter
Apple Music taps into mainstream music audience to grow podcast videos
Podcast videos Format blurring expands podcasts’ future
How brand building freed Fred again.. from the song economy
Kill the campaign Music marketing needs branding, not direct response
Video consumer monetisation snapshot Q3 2022 US, Canada, Australia, UK, Germany, France, Sweden, South Korea, and Brazil
