superfan
Browse all of our reports, featuring our analysts' expert insights and analysis of audience segmentation, emerging trends and technologies, value chains, market shares, predictions and more – backed by our proprietary survey data and bespoke models & forecasts. Become a subscriber to get new ones every month, or just pick one to get started.
Global recorded music revenues grew by 9.8% in 2023
What Western DSPs can learn from Tencent Music’s SVIP Tier
Recorded music market 2023 Back to life
How KPop Demon Hunters cracked the fandom code
The crumbling of music media is a disaster for the music industry
The life of a cultural narrative: Where are 2025’s iconic moments?
The unflattening of streaming
Cross-platform success Using social platforms to build audience and fandom
Hold or twist? The music industry’s innovation dilemma
Bifurcation theory | How today’s music business will become two
Welcome to entertainment’s ‘Mad Max’ era. Here’s where it leads
MIDiA’s 2025 predictions It’s social’s stage now
The future is podcast scenes: What podcasters can learn from history podcast success
How Apple Podcasts is helping spur a new era of podcast analytics
What happens to music when fan-made content eclipses the original IP?
The music industry’s weakest link: Getting from A to B
Collector’s editions are becoming a backdoor for monetising early access
Immersive video fandom The rise of the centralised interactive fan world
