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New MIDiA Research Study Unveils Strategies for Maximising Video IP Fandom
Spotify’s embrace of AI-generated audio is a blessing and curse for authors
The future of creator software Maximising AI’s engagement opportunity
Forget catalogue; creators are the new valuable IP
The ‘TikTok of AI’ – why OpenAI’s Sora 2 will disrupt social media
The ‘proof of work’ premium in the age of AI
TikTok highlights the importance of publishing — and lack of songwriter services
The state of the video creator economy Creativity in a streamlined world
The fandom eclipse How fan content is competing with IP
Netflix ramps up games spending: A strategic bet on the future of streaming
MIDiA’s 2025 predictions It’s social’s stage now
The late-night dilemma: Balancing tradition and disruption
Audio creators are the creator economy's unsung heroes
A model for a new music streaming industry
The songwriter’s role is shifting: here’s what the data shows
Music in podcasts: Engaging superfans with a new album campaign strategy
The battle has begun to own the creator through all-encompassing ecosystems
