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Browse all of our reports, featuring our analysts' expert insights and analysis of audience segmentation, emerging trends and technologies, value chains, market shares, predictions and more – backed by our proprietary survey data and bespoke models & forecasts. Become a subscriber to get new ones every month, or just pick one to get started.
Scenes are the new markets Why and how entertainment should go niche
Live orchestras and game-specific songs: Death Stranding is a masterclass in harmonising games and music
Beyond the screen How and why gaming merch and collectibles fuel fandom
Music catalogue acquisition Picking apart the $5 billion competition for icons
Pophouse Redefining catalogue investment for the fan economy
The superfans of music superstars Identity and cut-through
How to build a strong fanbase using identity resonance
Stability from chaos: How today’s artists find sustainable success in a turbulent music industry
Sustainability from chaos How today’s artists find sustainable success in a turbulent music industry
Will the TikTok ban happen? What you need to know
Leveraging anime A nuanced scene not a genre
NewJeans never die: What the year-long scandal means for K-pop’s global expansion
Jersey club in Berlin | Behind the scenes and sounds of 2025
Bringing fandom to life: the rise of IRL superfan experiences
Songwriters, we want to hear from you! Raise your voice in MIDiA’s new survey
Beyond listening: What podcast libraries can tell us about consumer identity
Sony's $700 PS5 Pro is for superfans – it won’t really grow PlayStation’s playerbase
The new Hollywood Tactics for YouTube’s TV takeover
