predictions
Browse all of our reports, featuring our analysts' expert insights and analysis of audience segmentation, emerging trends and technologies, value chains, market shares, predictions and more – backed by our proprietary survey data and bespoke models & forecasts. Become a subscriber to get new ones every month, or just pick one to get started.
The techification of entertainment (and why it needs to reverse)
2022 MIDiA predictions: the year of the creator
Podcasts have a recommendation problem
Music and AI Beyond the hype cycle
Embracing the cultural ascent of games: Zelda, Sony, and games-video symbiosis
Niche is mainstream How scenes, niche aggregators, and creators will reshape entertainment
Beyond the obvious Building future-focused strategy
How the smartphone ‘Swiss Army knife’ will unlock shoppable TV
How Taylor Swift has ushered in an era of direct distribution for media fusion
MIDiA’s five games trends to watch in 2025
The slow-TV opportunity
Artist subscriptions and the myth of a silver bullet
Live orchestras and game-specific songs: Death Stranding is a masterclass in harmonising games and music
The Last of Us – when games meet video
We asked, you answered: Will Spotify renew Joe Rogan’s contract?
2022 MIDiA predictions The year of the creator
Here is how livestreaming can pay its way in 2024 – and creators will not like it
Instagram is becoming Facebook. So where do all the people go?