predictions
Browse all of our reports, featuring our analysts' expert insights and analysis of audience segmentation, emerging trends and technologies, value chains, market shares, predictions and more – backed by our proprietary survey data and bespoke models & forecasts. Become a subscriber to get new ones every month, or just pick one to get started.
The creator economy is booming, so why are we spending less time creating?
Q3 streaming trends: Why Spotify’s growth in the Global South matters for the music industry
Label services vendor landscape Rise of the atomised label
The evolving podcast landscape: Key insights from The Podcast Show 2025
Move over, console wars – the battle for AAA portable gaming is coming
Decoding the video creator economy’s potential at IBC2025, Amsterdam
Smackdown: Netflix is now a sports streamer – and this is just the beginning
AI is booming for social platforms – but so is regulation
AI futures Culture wars
Fandom reciprocity: Why sustaining a community requires give and take
Take-Two acquires Gearbox as cross entertainment synergies ramp up
The fandom eclipse How fan content is competing with IP
What to do when the medium loses meaning
The rise of video podcasts: people-watching reimagined or a necessary evolution?
There is no Pirates of the Caribbean 6: How long is the internet going to work?
What “Make Hollywood Great Again” really means for entertainment
Pophouse Redefining catalogue investment for the fan economy
Are we approaching an analogue revival?
