predictions
Browse all of our reports, featuring our analysts' expert insights and analysis of audience segmentation, emerging trends and technologies, value chains, market shares, predictions and more – backed by our proprietary survey data and bespoke models & forecasts. Become a subscriber to get new ones every month, or just pick one to get started.
The creator economy is booming, so why are we spending less time creating?
Smackdown: Netflix is now a sports streamer – and this is just the beginning
Label services vendor landscape Rise of the atomised label
The Sidemen formula: Why TV formats belong on creator channels
Move over, console wars – the battle for AAA portable gaming is coming
Take-Two acquires Gearbox as cross entertainment synergies ramp up
The evolving podcast landscape: Key insights from The Podcast Show 2025
Decoding the video creator economy’s potential at IBC2025, Amsterdam
AI futures Culture wars
Are we approaching an analogue revival?
Fandom reciprocity: Why sustaining a community requires give and take
The fandom eclipse How fan content is competing with IP
There is no Pirates of the Caribbean 6: How long is the internet going to work?
What to do when the medium loses meaning
The rise of video podcasts: people-watching reimagined or a necessary evolution?
What “Make Hollywood Great Again” really means for entertainment
AI is booming for social platforms – but so is regulation
AI is reshaping the music creator economy, and that change will reshape the music business