market share
Browse all of our reports, featuring our analysts' expert insights and analysis of audience segmentation, emerging trends and technologies, value chains, market shares, predictions and more – backed by our proprietary survey data and bespoke models & forecasts. Become a subscriber to get new ones every month, or just pick one to get started.
International success for local language artists A strategic playbook
All eyes, no ears: New MIDiA data shows why virality is not building fandom
Beyond the screen How and why gaming merch and collectibles fuel fandom
What history really tells us about AI’s potential
How radio broadcasters can become key players in the podcast market chessboard
The ‘TikTok of AI’ – why OpenAI’s Sora 2 will disrupt social media
H1 2025 music metrics Mixed fortunes
K-pop’s global bifurcation: A genre at a crossroads
What does it mean for OpenAI to go social?
Music publishing forecasts: strong growth and more to come
The problem with content
From fans to superfans What’s missing from the games industry
Why the music industry needs to learn to live with AI
MIDiA Research study rejects $100 price point for Grand Theft Auto VI
Amazon winding down New World may signal the end of Western-developed MMORPGs
Audio creator survey 2025 Mastering a digital landscape
Why ads in DMs are not the solution Instagram wants them to be
Emerging market music cultures are shaping the global music industry
