mark mulligan
Browse all of our reports, featuring our analysts' expert insights and analysis of audience segmentation, emerging trends and technologies, value chains, market shares, predictions and more – backed by our proprietary survey data and bespoke models & forecasts. Become a subscriber to get new ones every month, or just pick one to get started.
There is no Pirates of the Caribbean 6: How long is the internet going to work?
Spotify re-positions two-tier licensing (we are getting closer, and it can be even better)
How the DNA of a hit changed in the last five years
Public Service Broadcasting in the digital age: why differentiation is non-negotiable
The Meta push for efficiency
New MIDiA Research Study Unveils Strategies for Maximising Video IP Fandom
What the AAA video game industry can learn from indie success
Attention versus fandom Maximising the value of video engagement
Why artist subscriptions are the perfect partner to two-tier licensing
Ads in WhatsApp Stories: is this the next ad frontier in social?
Music catalogue market 2.0 Bringing yesterday’s hits into the business of tomorrow
Two-tier licensing is about to become a reality
MIDiA's gamer segmentation Prioritise why – not just how – players engage with games
What is the value of a stream in 2025?
The music business is splitting in two. Here’s why songwriters are reinventing their role
AI attitudes by DSP: See which platform’s users embrace AI the most – and why
Music has become a ‘just-in-time’ economy
What happens to entertainment in a gamified US economy?