mark mulligan
Browse all of our reports, featuring our analysts' expert insights and analysis of audience segmentation, emerging trends and technologies, value chains, market shares, predictions and more – backed by our proprietary survey data and bespoke models & forecasts. Become a subscriber to get new ones every month, or just pick one to get started.
Barbenheimer, the Hollywood strikes, and AI: Is film at a cultural turning point?
Meritocracy only works if the door is open in the first place: International Women’s Day in 2025
Will the TikTok ban happen? What you need to know
Meta launches paid subscriptions: is the era of free social media at an end?
Spotify re-positions two-tier licensing (we are getting closer, and it can be even better)
The Meta push for efficiency
New MIDiA Research Study Unveils Strategies for Maximising Video IP Fandom
What traditional media can learn from sports fandom’s bifurcation moment
Why artist subscriptions are the perfect partner to two-tier licensing
Nintendo’s earnings highlight Mario's unfaltering popularity, despite the Switch running out of steam
The superfans of music superstars Identity and cut-through
Two-tier licensing is about to become a reality
The soft power of podcasting: how long-form audio is reshaping discourse
Music subscriber market shares Q4 2025: The chess board is set
Music has become a ‘just-in-time’ economy
AI AI, Cap’n: Shifting headwinds to the promised land of tech innovation
What official UK industry recognition means for the future of Audio and Podcasting
Spotify’s audiobooks move is another brick in the audio wall
