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Browse all of our reports, featuring our analysts' expert insights and analysis of audience segmentation, emerging trends and technologies, value chains, market shares, predictions and more – backed by our proprietary survey data and bespoke models & forecasts. Become a subscriber to get new ones every month, or just pick one to get started.
TikTok’s PineDrama points to social media’s anti-social trajectory
Live sport 2.0 Capturing younger audiences with the creator economy
MIDiA’s analysts answer questions on their 2025 predictions
Leveraging anime A nuanced scene not a genre
MIDiA’s 2025 predictions It’s social’s stage now
All eyes, no ears Why virality is not building fandom
How will AI change the video creator tools’ value chain?
The State of the Video Creator Economy The road to one billion creators
The problem with the “AI versus human” music narrative
The future of creator hardware AI’s new creative lane
India market focus A fandom and AI-forward online population
The audio listener is too valuable for the music industry to ignore
The case for in-game video platforms Closing the direct-to-consumer gap
Game Pass’ updates mark a new era for Xbox
Gen Z social habits spell trouble for music discovery
