gaming
Browse all of our reports, featuring our analysts' expert insights and analysis of audience segmentation, emerging trends and technologies, value chains, market shares, predictions and more – backed by our proprietary survey data and bespoke models & forecasts. Become a subscriber to get new ones every month, or just pick one to get started.
The case for shorter games
Creators versus creation Tackling headwinds and bifurcation
Cross-platform success Using social platforms to build audience and fandom
Streaming drivers Retention and acquisition behaviours and attitudes
Nintendo’s music app underlines its cross-entertainment future
Social through 2033 Growth catalysts and inhibitors
AI is booming for social platforms – but so is regulation
State of the K-pop economy Rising to the global stage
Accessing the internet: How AI will reshape digital discovery, consumption, and ad revenues
The future of creator software Maximising AI’s engagement opportunity
The single-player opportunity Course correcting from a red to blue ocean
MIDiA’s analysts answer questions on their 2025 predictions
MIDiA’s 2025 predictions It’s social’s stage now
