gaming
Browse all of our reports, featuring our analysts' expert insights and analysis of audience segmentation, emerging trends and technologies, value chains, market shares, predictions and more – backed by our proprietary survey data and bespoke models & forecasts. Become a subscriber to get new ones every month, or just pick one to get started.
Quick take: The games industry health check
Music catalogue market 2.0 Bringing yesterday’s hits into the business of tomorrow
The ‘why’ and ‘what’ behind in-game spending
AI is reshaping the music creator economy, and that change will reshape the music business
Billie Eilish delivered a superfan masterclass
Can Gamescom retain its appeal going forward?
Creator wellbeing Optimising time and battling burnout
Suno, Alexa, and the rise of ‘create to consume’
A year of change behind us, a new epoch ahead: Predicting 2026
How streaming platforms are adapting in the race for affordable content
The ‘pure’ songwriter is disappearing – and it’s everyone’s problem
The state of the video creator economy Creativity in a streamlined world
What gamers really think about gen AI in games Apathy, not outrage
Meta pushes for “free speech” as TikTok falls short: a dramatic cultural shift for social
Online culture is fragmenting: Why White Lotus spoilers are not flooding the internet
Netflix loses but does streaming gain?
Gamers' time Where it is and how to get it
Music merchandise demand Who, what, and where