game
MIDiA has always been bullish about traditionally non-gaming tech companies’ opportunity in games. The first time we wrote about Netflix’s opportunity in games was in 2017. We also wrote about the significance of Apple Arcade early on ( here , here , and reiterated reasons for the games industry...
Games industry returns to growth, but inflationary pressures will make it worse off still
Following over a decade of stellar growth (for an industry that is 50-years-old), the growth pace of the global video games industry has arguably peaked. The grand finale of its growth heyday was artificially fuelled by the Covid bounce in 2020 (26.
MIDiA's 2025 predictions webinar slides
It's social's stage now
Mark Mulligan, Karol Severin, Hanna Kahlert, Tatiana Cirisano, Ben Woods, Rutger Rosenborg, Rhys Elliott and Olivia Jones
Free Report
MIDiA's expert analysts dive into our 2025 predictions for the music, social, video, audio, and games industries – and explain why we believe "it's social's stage now".
MIDiA Research 2023-2030 global games industry forecasts
Life post-peak
This report discusses key drivers, inhibitors, and developments that will affect the games industry throughout the remainder of the decade. It offers investors, rightsholders, and distributors a glimpse into what lies ahead, accompanied by strategic recommendations and a plethora of hard to find, business-critical, modelled metrics.
Tipping point
The coming consolidation of live service games
The games industry has become addicted to the promise of lower risk and better ROI from live service games. As a result, there has been a flurry of live service titles released over the last 10 years. This is the key reason why the games industry’s core business model has shifted from unit-sales based to engagement based.
Sony's $700 PS5 Pro is for superfans – it won’t really grow PlayStation’s playerbase
Sony just announced its worst-kept secret, the PS5 Pro. It's launching for $700 in November 2024, four years after the debut of the original PS5. Compared to the original, PS5 Pro will offer better visuals and performance: Larger GPU with more speed : Sony says the PS5 Pro’s GPU will render 45% f...
Games publishers are gradually losing their mojo
Similarly to music labels, games publishers 20 years ago had a bona fide hit-making capability. For music, this was the combination of funding, marketing, and an exclusive network to ‘make things happen’ (e.
More games will need to grow time spent in 2024 – what type of research can help do it?
While the new year is usually a time for hope and new beginnings, 2024 may not necessarily be smoother sailing for the global games industry than 2023. Yes, companies have experienced reduced operational expenditure following thousands of layoffs and are not entering the new year with as much of a c...
Profiling Steam users
A valuable gamer niche
For two decades now, Steam has been one of the go-to digital game distributors, particularly for computer gamers and developers. Yet, its weekly active audience does not quite reflect a fully representative sample of computer gamers. Rather, Steam’s weekly active users (WAUs) are a specific niche of gamers, characterised by their demographics, ge...
The fandom eclipse
How fan content is competing with IP
Fan-made content is evolving from a support act to a fully-fledged competitor to entertainment IP. This is creating tension between IP holders and the fan community. Both parties want the IP they love to thrive in a saturated entertainment landscape. This report will unpack whether entertainment IP holders should view fan content creation as an opp...
For Sony's games division, add-on content is the one to watch
Sony reported its Q1 FY2023 results last week. The Gaming & Network Services (G&NS) segment was up 27.8% on last year. At the same time, however, operating income was down 6.83%. This segment had been selling more while operating slightly less profitably.
Games purchasing by format
Brick and mortar is not dead
This report presents a Q1 2023 snapshot of US gamers who bought at least one game within a six-month period (between October 2022 and March 2023). This is broken down by physical versus digital format and digital versus physical distribution channel. It covers: % of gamers who purchased a game in a physical format through a physical (brick and mort...