forecasts
Browse all of our reports, featuring our analysts' expert insights and analysis of audience segmentation, emerging trends and technologies, value chains, market shares, predictions and more – backed by our proprietary survey data and bespoke models & forecasts. Become a subscriber to get new ones every month, or just pick one to get started.
Amazon opens the IP tap for its Audible to Prime Video pipeline — your move, Apple
As audio goes long-form, podcasts and audiobooks converge
Conference season shows video industry sharpening the focus on interactive content and AI tools
Music artists, TV shows, and film are best positioned brand categories for in-game item activations
Netflix, the NFL, and the Amazon effect
Inverse incentives: the implications of Spotify’s Substack integration for podcasts
Spotify is fighting the podcast platform wars on multiple fronts
Ofcom, Elon Musk, and the future of the social platform marketplace
Why comments on Spotify podcasts are more about YouTube than community
Older gamers are a growth opportunity for AA(A) publishers
There will be 3.8 billion gamers in the world by 2030
AI is promising a video creation revolution: Are you ready for the upside?
Focusing too much on Xbox's hardware decline misses the point
GTA 6 will solidify gaming's role at the heart of entertainment
20% of gamers love couch co-op: Split Fiction’s success is proof players want more
MIDiA’s 2025 predictions It’s social’s stage now
HYBE 2.0 diverges from the major-label blueprint in 4 key ways — will it work?
Defining podcast taste The universal appeal of music, news, and comedy