fandom
Browse all of our reports, featuring our analysts' expert insights and analysis of audience segmentation, emerging trends and technologies, value chains, market shares, predictions and more – backed by our proprietary survey data and bespoke models & forecasts. Become a subscriber to get new ones every month, or just pick one to get started.
Music fandom’s problem is TV’s opportunity
Independent label and distributor survey Less is more
Streaming’s growth plan in the connection economy
‘Song of the summer’ may be dead, but 2024 was the summer of song
Playable Post Malone in WWE is a cross-entertainment bullseye
Craft versus character: the equation the music industry needs to fix
Music catalogue market 2.0 Bringing yesterday’s hits into the business of tomorrow
Background music is a short-term win for DSPs – but it could be a long-term problem
The new Hollywood Tactics for YouTube’s TV takeover
State of the music creator economy AI’s growing reach
Music merchandise demand Who, what, and where
Scenes are the new markets Why and how entertainment should go niche
Recorded music market shares 2025 Expanded rights’ growing impact
Streaming TV’s fight on social’s stage Tactics for a short-form video future
Artist subscriptions and the myth of a silver bullet
The make-or-break of live in 2024
Leveraging anime A nuanced scene not a genre
The games market will grow by 4.6% in 2025 – in line with the global inflation rate
