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85% of Rocket League players do NOT count electronic music as a favourite music genre – own goal or opportunity?
Social through 2033 Growth catalysts and inhibitors
Social is the new streaming… but the cracks are already showing
20 years ago, labels targeted fandom. Will it work the second time around?
Niche is mainstream How scenes, niche aggregators, and creators will reshape entertainment
Online culture is fragmenting: Why White Lotus spoilers are not flooding the internet
The state of the attention economy: why don’t fan-first platforms work?
Why Max is the one to watch in 2023
Why social video platforms should worry about their creators in the squeezed middle
How live music will change in the next decade
Not all social entertainment behaviour is created equal Audience deep dive
Ban or no ban, what comes next for TikTok creators?
The crumbling of music media is a disaster for the music industry
Creators versus creation Tackling headwinds and bifurcation
A message to the entertainment industry: nurture fandom or risk losing control of your IP
The age of the premium content creator is here – but will audiences buy into it?