creator tools
Browse all of our reports, featuring our analysts' expert insights and analysis of audience segmentation, emerging trends and technologies, value chains, market shares, predictions and more – backed by our proprietary survey data and bespoke models & forecasts. Become a subscriber to get new ones every month, or just pick one to get started.
Why video creation tools must go niche to survive AI streamliners like Apple Intelligence
The future revenue roadmap for ‘social’ platforms Ads, subscriptions, and creator tools
The future of creator apps Fuelling engagement with fandom
Beyond the hype AI music creation in 2025
Mainstream meets Fandom: How entertainment and creators can thrive together
Where do you stand on AI’s transformation of the video creator economy?
Music creator economy: recalibration
Why legacy media should use creators as curators and content providers
Calling all audio creators: Take our survey and help shape the future of spoken-word audio