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Browse all of our reports, featuring our analysts' expert insights and analysis of audience segmentation, emerging trends and technologies, value chains, market shares, predictions and more – backed by our proprietary survey data and bespoke models & forecasts. Become a subscriber to get new ones every month, or just pick one to get started.
Vertical TV The feed-driven future of streaming TV services
The Podcast Show 2026: The signals worth paying attention to
Podcasting has finally become profitable, but question marks remain
Vertical TV is more than streaming’s TikTok moment
Niche is the new mainstream: Marketing in an AI-saturated social landscape
Songwriters, we want to hear from you – take our survey!
Roblox, social media, and the future of AI integration
Epic blames layoffs on low creator margins — what does that mean for the rest of entertainment?
Are consumers ready for TikTok’s AI acceleration?
Can’t cross the moat? Walk around it
Clipping campaigns: marketing’s next move in a fragmented attention economy
Despite its hyper-futurism, 2023 was a return to the past
The music industry’s boiling frog moment
Music as a cultural infrastructure business
“Just because a song is viral doesn’t mean it’s good” and that’s a real problem for artists
MIDiA’s analysts answer questions on their 2025 predictions
Leveraging anime A nuanced scene not a genre
The $100m+ in-game opportunity behind music producers
