creator tools
Browse all of our reports, featuring our analysts' expert insights and analysis of audience segmentation, emerging trends and technologies, value chains, market shares, predictions and more – backed by our proprietary survey data and bespoke models & forecasts. Become a subscriber to get new ones every month, or just pick one to get started.
AI AI, Cap’n: Shifting headwinds to the promised land of tech innovation
“Just because a song is viral doesn’t mean it’s good” and that’s a real problem for artists
MIDiA Research study rejects $100 price point for Grand Theft Auto VI
Will ByteDance build the first cultural graph for music recommendations?
Jersey club in Berlin | Behind the scenes and sounds of 2025
Songwriters, we want to hear from you! Raise your voice in MIDiA’s new survey
Should streaming take a cue from TikTok’s revamped creator program?
Bridging the creator gap Monetising social video’s micro-communities
Leveraging anime A nuanced scene not a genre
Sports broadcasting is ripe for disruption…and creators know it
A new era of ‘fan-made’ music is about to begin
Anti-algorithm, anti-perfection - the rise of a music counter-culture
Spotify recognised podcasting’s true monetisation potential with its acquisition of Megaphone
Songwriters take the stage A new playbook for a new era
Can subscriptions keep the lights on for social?
Welcome to the post-feature world
