consumer survey
Browse all of our reports, featuring our analysts' expert insights and analysis of audience segmentation, emerging trends and technologies, value chains, market shares, predictions and more – backed by our proprietary survey data and bespoke models & forecasts. Become a subscriber to get new ones every month, or just pick one to get started.
Audience agency and the value of social media: the rise of the “digitine”
Cutting through the clutter: why an analogue revival is inevitable
Defining entertainment superfans Characteristics, categories, and commercial impact
The cultural pendulum swing is coming back around
Is Spotify’s new monetisation model unlocking the power of video in podcasting?
Global Recorded Music Revenues Reach $36.2 Billion in 2024 Amid Slower Growth
What music could gain from social platform subscriptions
Creators versus creation Tackling headwinds and bifurcation
How to build a strong fanbase using identity resonance
Social is eating entertainment The future of memes, music, social platforms, and beyond
Audiobook consumer profile Following in podcasts’ footsteps
Social 2025 Navigating platforms for fan power
Meta-podcasts are coming for the news, not the podcast industry
Creator wellbeing Optimising time and battling burnout
Ad-supported video consumer snapshot Q4 2022 US, UK, Australia, Canada, Germany, France, Sweden, South Korea, and Brazil
The superfans of music superstars Identity and cut-through
Is in-game advertising the next frontier for PC and console games?
The global appeal of radio Why audiences are still listening
