consumer survey
Browse all of our reports, featuring our analysts' expert insights and analysis of audience segmentation, emerging trends and technologies, value chains, market shares, predictions and more – backed by our proprietary survey data and bespoke models & forecasts. Become a subscriber to get new ones every month, or just pick one to get started.
Meritocracy only works if the door is open in the first place: International Women’s Day in 2025
The music industry’s personalisation paradox
How KPop Demon Hunters cracked the fandom code
YouTube is winning emerging markets by being social – and format-flexible
Social and AI Competing forces
The songwriter’s role is shifting: here’s what the data shows
The unflattening of music
The case for more digestable games: Over a third of console and PC gamers play LESS than 5 hours a week
Music subscriber market shares Q4 2025 YouTube Music picks up the pace
Music discovery is not dead, just evolving – the industry needs to evolve with it
Gen AI music and audio modification Data snapshot
Social media daily active user journey Data snapshot
How the DNA of a hit changed in the last five years
Premium podcasting Diversifying success in the audio economy
Gig tickets: artist discovery versus consumer satisfaction
What is the value of a stream in 2025?
Social came for music streaming’s lunch – now is the time for streaming to bite back
Future of the music creator economy Tipping point