MIDiA Streaming Music Metrics Bundle

This report bundle is the definitive collection of global streaming music market data and analysis including:

  • Revenues and forecasts
  • Users (free and paid) and forecasts
  • Weekly active users of streaming apps
  • User behaviours, demographics and attitudes
  • Subscription service market shares, subscribers and revenues by country
  • Label revenues and market shares

The bundle contains the following 2 reports and accompanying data, slides and other assets:

  • Streaming Services Market Shares: Spotify Leads Across Most Markets
  • State Of The Streaming Nation 2.1: The Definitive Assessment Of The Global Streaming Music Market

These are details of the 2 reports:

coverStreaming Services Market Shares: Spotify Leads Across Most Markets

The 20,000 Foot View: This report includes the key findings of MIDiA’s Global Music Subscriber Market Share Model in which we present the subscribers, revenues and market shares of streaming services in more than 20 different countries. This report contains charts and analysis for 11 countries including consumer survey data, while the complete excel model is posted alongside this report.

Key Findings (Data Points Removed From The Preview)

  • At the end of 2016 there were X million music subscribers, up from X million one year earlier
  • At the end of 2016 Spotify had $X million in retail revenue and a subscriber market share of X%, by June 2017 this had risen to X%
  • Apple Music was 2nd with X million subscribers at the end of 2016, a X% market share and $X million in retail revenue
  • In 2016 Apple was the largest driver of digital music revenue with a combined total of $X million across Apple Music and iTunes
  • The US is the largest subscription market with X million subscribers led by Spotify with X million subscribers and followed by Apple Music with X million
  • The UK is Europe’s largest streaming market with X million subscribers and $X million in retail revenue in 2016, led by Spotify with X million subscribers
  • Deezer leads the French market with its subscribers X million subscribers in 2016 representing X% of the X million total
  • Australia had X million subscribers in 2016 with Spotify’s X million subscribers representing X% of the total, followed by Apple Music on X million
  • China’s 21 million-strong subscriber base is the 2nd largest but its $X million revenue ranks just X. QQ music is the leading service with X million subscribers in 2016
  • Japan is the world’s X largest subscription market with $X million in revenue, with Amazon the leading player with X million subscribers followed by dHits on X million
  • Brazil is Latin America’s largest subscription market, led by Spotify with $X million

Companies and brands mentioned in this report: Amazon Prime Music, Anghami, Apple Music, AWA, Claro Musica, Deezer, d Hits, Google Play Music, KKBox, Kugou, Kuwo, Line Music, MelON, MTN Music, Napster, Netease, Pandora, QQ Music, Spotify, Tidal

Charts: 13
Pages: 21
Words: 3,850

Includes Synopsis, PDF, Slides and 6 sheet dataset with 1,500 data points


sosn2.1 cover copyState Of The Streaming Nation 2.1: The Definitive Assessment Of The Global Streaming Music Market

Mid 2017 Update

The 20,000 Foot View: 2016 was the year that streaming turned the recorded music business into a good news story, with revenue growth so strong that it drove nearly a billion dollars of total growth. Leading streaming services spent the year competing with ever more impressive metrics while playlisting and streaming exclusives became cornerstones of the wider music market both culturally and commercially. 2017 is set to be another year of growth and the coming decade will see the music industry become a streaming industry in all but name. In this, MIDiA’s 2nd annual benchmark of the global streaming business, we present a definitive assessment of the global market, combining an unprecedented breadth and depth of supply side, demand side and market level data. This is quite simply the most comprehensive of assessment of the streaming music market available.

Key Findings (Data Points Removed From The Preview)

  • YouTube and Spotify lead Weekly Active User penetration with X% and X%
  • X% of Spotify users and X% Apple Music users access via a family plan
  • X% of YouTube/Vevo music users listen to music without watching the video
  • X% of YouTube users also use other streaming services
  • X% subscribers had a $1 for 3 months ‘super trial’ in the prior 12 months
  • X% of subscribers create playlists while X% listen to curated playlists
  • X% of consumers are now listening to radio less due to streaming
  • X% of music subscribers are male, compared to 64% in 2014
  • Ad supported music video had X million Monthly Active Users (MAUs) in 2016
  • Spotify users stream X tracks per week compared to X for Apple Music users
  • There were X million subscribers in 2016 with Spotify’s market share X%
  • Q1 2017 major labels streaming revenue was $X billion, of which X% was UMG
  • There is an average of X streaming music services available in each country
  • Streaming generated $X billion in retail revenues in 2016
  • The US dominates with $Xbn representing X% of global streaming revenues
  • Subscriptions accounted for X% of streaming revenue in 2016 with $X billion
  • The top 10 music markets accounted for X% of all streaming revenue in 2016
  • There will be X million subscribers in 2025 generating $X billion
  • Streaming will pass X% of music revenues in 2019 and reach $X billion in 2025

Companies And Brands Mentioned In This Report: 7Digital, Alibaba, Amazon, Anghami, Apple, Apple Music, CDiscount, Cstream, CÜR Media, Deezer, Echo, Google, Google Play Music All Acccess, Hitster, IFPI, KKBox, KuGou, Kuwo, MelON, Merlin, Mixcloud, MTV Trax, Napster, Pandora, QQ Music, Radionomy, Saavn, Slacker, Société Générale, So Music, Sony Music, Soundcloud, Tencent, The Echo Nest, Tidal, TIM Music, Universal Music, Vivo Musica, Warner Music, Worldwide Independent Network, YouTube, Vevo

Charts: 17
Pages: 32
Words: 4,560

Includes Synopsis, PDF, Slides and 7 sheet dataset with 9,000+ data points