Tag: secular decline

Not So Galactico; What Went Wrong for La Liga?

Posted on 7th August, 2019 by Alistair Taylor in Addressable Audience, Amazon Prime Video, Broadcast Deals, Carriage Partnerships, Consumer Attention, Crown Jewel, Demand, Digital Audiences, Distribution Deals, Distribution Partner, Domestic Sports, Economics, El Classico, Eleven Sports, English Premier League, EPL, Facebook, French Open, Instagram, La Liga, Live Sports, Mediapro, Monetising Fandom, NowTV, Pay Tv, Pay-TV Subscribers, Peak Attention Economy, Premier Sports, Reach Over Revenue, Resources, Rights Acquisition, Rights Budget, Rights Holders, Rights Valuation, Rolland Garros, Saturated Landscape, Secular Decline, Serie A, Sky, Social Media Following, Social Reach, Spanish Rights, Sports Leagues, Sports Rights Bubble, Subscribers, Subscription Penetration, Subscription Revenue, Supply, Tech Stack, Tender, Traditional Broadcasters, Twitter, Ufc, Wau and Weekly Active Usage

Joris Evers, La Liga’s head of communications, confirmed last week that the rights holder has withdrawn its tender for broadcast rights to Spanish soccer’s premier league in the UK and…

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Is Pay-TV killing off Niche Sports?

Posted on 4th July, 2019 by Alistair Taylor in Amazon, Amazon Prime Video, Audience Engagement, Awareness, BBC, BBC One, Binge Watch, Broadcasters, Channel 4, Consumption Habits, Cricket, Declining Subscribers, Demographic Cliff, Digital Landscape, Diluting Assets, Distribution, ECB, EPL, Fandom, FIFA, FIFA Women’s World Cup, FIFA World Cup, Football, Fragmented Market, Free To Air, Gaming, ICC, ICC Cricket World Cup, ITV, Live Sports, Market Saturation, Marketing, Medium, Niche Sports, Pay Tv, Pay-tv Subscriptions, Payalled Services, Peak Attention Economy, Rights Acquisition, Rights Holders, Rugby, Scripted Drama, Secular Decline, Sky, Sky Sports, Soccer, Specialisation, Sports Rights, Streaming Insurgents, Subscribers, Subscription Video On Demand, Svod, Value Proposition, Video Games, Viewership and World Cup

With both the ICC Cricket World Cup and FIFA Women’s World Cup approaching their climaxes, the stark difference in audience engagement raises the question, is pay-TV killing off niche sports?…

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