Tag: Messenger

Why Facebook Can Be the Future of Social Music, But Isn’t Yet

Posted on 21st March, 2019 by Mark Mulligan in Facebook, Facebook Messenger, Facebook Music, Instagram, Kugo, Kuwou, Messenger, Music Messaging Apps, Music Messenger Apps, Musically, Social Music, Social Music Apps, Soundcloud, Tencent, Tencent Music Entertainment, Tiktok, TME, Vertigo, Wesing and Youtube

Facebook recently secured licensing deals with music rightsholders in India, an important step in what has thus far been an underwhelming social music strategy since first inking rights deals in…

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Why Did Facebook’s EPL Rights Deal Collapse?

Posted on 15th March, 2019 by Alistair Taylor in BeIN Sports, Bidding, Brand Image, Cambridge Analytica, Daily Active Usage, Data Privacy, Dau, Declining Userbase, English Premier League, EPL, Facebook, Fox Sports, Messenger, Revenue Stream, Streaming, SVOD Services, Video Consumption, Wau, Weekly Active Usage and Whatsapp

The English Premier League (EPL) is now back on the market with its rights for Thailand, Laos, Cambodia and Vietnam following its deal with Facebook collapsing. Back in July 2018,…

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Facebook Is Finally Ready To Become A Media Company

Posted on 10th November, 2016 by Mark Mulligan in ESports, Facebook, Line, Live Streaming, Media Companies, Media Strategy, Messaging Apps, Messenger, Musical.ly, Online Video, Pandora, Snapchat, Socially Integrated Web, Spotify and Streaming Music

Facebook beat estimates with its latest earnings but announced that ad revenues would likely slow in 2017as the digital ad market feels the pinch of advertiser budgets lagging the shift…

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Facebook Just Claimed A Spot In The Mobile ‘App’ Distribution Of The Future

Posted on 13th April, 2016 by Karol Severin in App Economy, Chat Bots, F8 Event, Facebook, Facebook Developer Event, Messenger, Messenger Platform Beta, Mobile Messaging, Mobile Messaging Ecosystems, Mobile Messaging Platforms and Next Generation Apps

It’s official. Facebook released the highly anticipated Messenger Platform (Beta) inviting developers to build bots for the messaging platform at the F8 event yesterday. The traditional approach to building technology…

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