Tag: consumer behaviour

The Changing Streaming Sports Landscape Is A Pre-Cursor For What Is To Come

Posted on 6th August, 2018 by Alistair Taylor in Ad Supported Streaming Service, Amazon, Asia, BBC IPlayer, Consumer Behaviour, Content Consumption, D-Day, Digital Content, Disney, Domestic Rights, EPL, Espn, Facebook, FIFA World Cup, Live Sports, Nfl, Pay Tv, Pay-tv Subscriptions, Rightsholders, Sport Centric Streaming Service, Sports, Sports Landscape, Sports Rights, Sports Viewing, Streaming Services, Subscribers, Subscription Video On Demand, Svod, Traditional Broadcasters, Tv Audience, UCL and UEFA Champions League

The sports landscape fundamentally changed when tech major Amazon won the exclusive rights to package F in the landmark English Premier League (EPL) rights deal in June. The acquisition of…

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DC Universe Is The First Strategic Move In The Next Round of Direct-To-Consumer Offerings

Posted on 25th July, 2018 by Alistair Taylor in Amazon, AT&T, Comic-con, Comics, ComiXology Unlimited, Consumer Behaviour, DC, DC Universe, Direct-to-consumer, Disney, Fox, Hulu, Marvel, Marvel Unlimited, Messaging Ecosystem, Movies, Netflix, Online Store, Online Streaming, Pay Tv, Subscription, Subscription Video, Svod, TV Shows, User Base, Value Proposition, Video Subscribers, Warner Bros and Warner Media

Warner Bro’s long awaited DC Universe subscription video on demand (SVOD) service is nearing its grand unveiling, having now decided upon a pricing plan. This is the latest of a…

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Can Eleven Sports Disrupt the UK Sports Video Landscape?

Posted on 19th July, 2018 by Alistair Taylor in Allsvenskan, Broadcasters, BT, Chinese Super League, Consumer Behaviour, DAZN, Disney, Eleven, Eleven Sports, English Premier League, EPL, Eredivisie, Espn, IMG, Ireland, La Liga, Pay Tv, Pay-tv Subscriptions, Perform, Rights Acquisition, Serie A, Sky, Sports Landscape, Sports Rights, Streaming Service, Subscribers, Svod, UCL, UEFA Champions League, UK and Value Proposition

Eleven Sports is a global sports content provider intent on global expansion. Already established in Belgium, Italy, Luxembourg, Poland, Singapore, Taiwan and the US. Eleven is systematically acquiring new rights…

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Facebook deal with the English Premier League concerns traditional broadcasters

Posted on 10th July, 2018 by Alistair Taylor in Amazon, BBC, Broadcasters, Consumer Behaviour, Cord Cutting, Digital Content, English Premier League, EPL, Facebook, IPlayer, Netflix, Pay_TV, Rights, Rights Portfolio, Sky, Sports Landscape, Sports Rights, Streaming Service, Subscription Video On Demand, Svod, Traditional Networks and World Cup

Facebook, the latest tech major to get involved with sports streaming, last week agreed its first ever rights deal with the English Premier league (EPL). This deal signified another step…

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The Fight for Viewership in the New Sports Video Era is Only Just Getting Started

Posted on 6th June, 2018 by Alistair Taylor in Consumer Behaviour, Cord Cutting, Digital Rights, Linear Tv, Mobile, Networks, Sports, Sports Consumer, Sports Rights, Streaming, Streaming Video, Svod and Viewership

Traditional linear TV broadcasters are feeling the strain from the reduction in loyal customers, as sports consumption continues to transition from TV to online and mobile. SVOD’s streaming content land…

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Music Consumer Segmentation: From Lagging Indicators To Leading Indicators

Posted on 5th December, 2014 by Karol Severin in Attitudinal Segmentation, Behavioural Segmentation, Consumer Attitudes, Consumer Behaviour, Music Aficionado, Music Buyers, Music Consumer Segmentation, Music Fans and Music Streaming

This week we published our latest report: “Music Consumer Segmentation: From Lagging Indicators To Leading Indicators”. This report explores how music consumer segmentation needs a reboot for the streaming era.…

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