Tag: Basketball

Move Over Mickey, The NBA is Set to Become Disney World’s Star Attraction

Posted on 27th May, 2020 by Alistair Taylor in AFL, Australian Rules Football, Basketball, Broadcast, Bundesliga, CBA, Covid-19, Disney, Disneyland, Docuseries, Earnings, English Premier League, EPL, Espn, ESPN Wide World Of Sports Complex, Isolation, La Liga, Live Sports, Michael Jordan, NBA, Nfl, NHL, NRL, Pandemic, Remote, Revenue, Salaries, Social Distancing, Survey, The Athletic, The Last Dance, The NBA, Theme Park, Ufc, Utah Jazz, Virus, Walt Disney and WWE

COVID-19 forced sports leagues to think outside the box for restarting live sports. The UFC wanted to rent a private island, the NRL to ferry players to and from games,…

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BT Sport’s Key Ingredient for Competing in an Increasingly Saturated Landscape

Posted on 22nd November, 2019 by Alistair Taylor in Advertising, American Football, Baseball, Basketball, Broadcast Audience, BT, BT Sport, BT Sport App, Bubble Economics, Competitive Landscape, Cord Cutting, DAZN, Demographics, Digital Natives, Domestic Rights, Engagement, English Premier League, Europa Conference League, Exclusive Rights, ITV, Live Sports, Market Saturation, MLB, MMA, NCAA, Pay Tv, Premium Rights, Price Point, Revenue Over Reach, Rugby, Sky, Sky Sports, Soccer, Social Platform, Sporting Rights, Sports Highlights, Sports Rights Bubble, Streaming Service, Subscribers, Subscription Video On Demand, Supply Demand, Svod, Telco, Telecom, Traditional Broadcaster, UCL, UEFA Champions League, UEFA Europa League, Ufc, Untapped Audience, Value Proposition, Weekly Active Usage and Youtube

The strategic dilemma as to whether rights holders should seek revenue over reach when allocating domestic rights is inevitably impacted by how dependent services are on premium rights for securing…

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