Posted on 17th May, 2019 by Mark Mulligan in Artist Campaigns, Artist Marketing, Digital Marketing, Fandom, Fragmented Fandom, Marketing, Music Marketing and Niche Is The New Mainstream
Fandom is fragmenting. Streaming personalization and falling radio audiences are combining to rewrite the music marketing rulebook, ushering in a whole new marketing paradigm. Hits used to be cultural moments;…
Read morePosted on 16th May, 2019 by Zach Fuller in Instagram, Social Media, Spotify, Stories and Streaming
The story of a song’s creation is one of the great mysteries of music. Regularly are we regaled with anecdotes of a song emerging fully formed in a 15-minute flurry…
Read morePosted on 14th May, 2019 by Alistair Taylor in Acquisition Target, Consumer Acquisition, DAZN, DAZN Group, Debt, Dentsu Aegis, Diversify Revenues, Investent, Perform, Rights Acquisitions, Rights Holders, Sporting News, Sports-centric, SportsPro Media, Streaming Service, Subscription Video On Demand, Svod, Tech Majors and Wau
DAZN, the sports-centric streaming service which made headlines in 2018 with several high-profile rights acquisitions, and according to documents seen by SportsPro Media, has managed to dramatically reduce its debt…
Read morePosted on 14th May, 2019 by Tim Mulligan in Fox, Fox Corp, Sports Betting and Stars Group
Fox Corporation – the successor company to 21st Century Fox – has made its first decisive move since completing the $71 billion sale of 21stCentury Fox’s non-news and sports network…
Read morePosted on 13th May, 2019 by Zach Fuller in Blockchain, Predictions Markets and Twitter
If talk was cheap before, then the laws of supply and demand mean the advent of big data drove that value to zero. So overwhelmed with opinions are we that…
Read morePosted on 10th May, 2019 by Mark Mulligan in Apple Music, Artists Direct, Bandcamp, Blackberry, CDBaby, Crowd Funding, DIY, Diy Artists, Fan Funding, Independent Artists, Nokia, Pledge Music, PledgeMusic, Spotify and Tunecore
Pioneering fan funding platform PledgeMusic is now officially over, having entered administration (i.e. Chapter 11)in the UK reportedly owing its artists around $1 million and with little expectation of any…
Read morePosted on 10th May, 2019 by Alistair Taylor in 21st Century Fox, Additive Service, Advertising, Apple, Assets, Bundling, Cable Networks, Comcast, Direct-to-consumer, Disney, DTC, Earnings Release, Emerging Markets, Family-centric, Hedge, Hulu, Live Sports, Majority Share, Media Networks Revenue, Netflix, Off-setting Losses, Pay-tv Subcriptions, Revenue Growth, Streaming Video On Demand, Substitutive Service, Survey Data, Svod Subscriptions, Vice, Warner Media and Write-down
On Wednesday night the Walt Disney Company reported quarterly earnings for its second fiscal quarter ending March 31st 2019, beating analyst estimates with a 3% increase in year-on-year (YoY) quarterly…
Read morePosted on 9th May, 2019 by Tim Mulligan in Disney, RSN, Sinclair Broadcasting, STIRR and YES
This has been a busy week for Disney. As part of the regulatory approval terms for acquiring 21stCentury Fox’s non-US TV network businesses, it had to divest itself of the…
Read morePosted on 9th May, 2019 by Mark Mulligan in Artists, Labels, Per Stream Rates, Playlist Economics, Playlists, Record Labels, Songwriters, Streaming and Streaming Royalties
Streaming economics are facing a potential crisis. The problem does not lie in the market itself; after all, in Q1 2019 streaming revenue became more than half of the recorded…
Read morePosted on 3rd May, 2019 by Karol Severin in Epic Games, Fortnite, Games Publishers, Psyonix and Rocket League
Epic Games has announced it is acquiring Psyonix, the creator of Rocket League. As we’ve reported in the past, the coming games streaming revolution, which is already shifting market dynamics…
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